Marketers and agencies are under constant pressure to prove ROI. But tracking your digital ads are difficult if you have no way to tell which ads drove calls and resulted in sales. Speech analytics allow marketers to connect the dots and follow the customer through the funnel in order to make smarter decisions about ad spending.
A pioneer in the call recording industry, OrecX
Identifying The Presence or Absence of a Word or Phrase
Many call centers and call center monitoring software need a way to search through recordings to monitor agent script adherence.