11 Ways to Leverage Speech Analytics for Marketing

Posted by Alissa Pagels-Minor on Aug 19, 2019 10:26:19 AM

Marketers and agencies are under constant pressure to prove ROI. But tracking your digital ads are difficult if you have no way to tell which ads drove calls and resulted in sales. Speech analytics allow marketers to connect the dots and follow the customer through the funnel in order to make smarter decisions about ad spending.

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Topics: customer experience, speech tech, keyword spotting, lead scoring, lead generation, Call Center Analytics, call recording, customer profile, customer analytics, Marketing Analytics

How to Spot bad CX in Your Contact center

Posted by Alissa Pagels-Minor on Aug 1, 2019 4:03:00 PM

Speech Analytics tools can be used to evaluate all of the calls going in and out of a call center for important customer experience (CX) insights. If you’ve ever called a 1-800 number, you probably know how a great experience during that call can affect your opinion of the brand and whether you will continue doing business with them. Better CX is proven to be linked to overall profit, so modern organizations look for ways to track and optimize CX across the entire enterprise. Research shows that increasing customer retention by a mere 5% can result in a profit gain of 25%-95%!

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Topics: voice of the customer, customer service, call analytics, contact center, customer analytics, Tableau

Why PCI Redaction Matters; Creating a Queryable Database of Customer Insight

Posted by Emily Blazensky on Feb 12, 2018 9:33:00 AM

Just this past year, one of the three major credit bureaus, Equifax, endured a security breach that put nearly half the country’s personal and financial information in jeopardy. The fiasco has cost the company millions in legal fees and something that no dollar amount can ever replace: their reputation.

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Topics: speech analytics, speech to text, PCI compliance, customer analytics

What is Big Voice?

AI-powered speech analytics for the cloud

VoiceBase is defining the future of deep learning and communications by providing unparalleled access to spoken information for businesses to make better decisions. With flexible APIs developers and enterprises build scalable solutions with VoiceBase by embedding speech-to-text, speech analytics, and predictive analytics capabilities into any big voice application. 

 

 

Case study: Increasing Sales by $100K / Month

PDS Case Study Speech Analytics for Call Management
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